About Angler’s

Anglers Resource, LLC® is a Foley, Alabama based exclusive North American agent and distributor of Fuji® Rod Components. ARLLC serves customers throughout the US and Canada and provides a reliable source of Fuji Components for domestic rod manufacturers, rod building supply retailers, catalogers and custom rod builders. Anglers Resource consistently ranks as the top independent agent worldwide for Fuji Components and carries the largest inventory of any distributor outside Fuji’s operations in Japan.

ARLLC is currently expanding warehouse space to accommodate a growing number of domestic customers and provide a reliable source for the world’s leading rod building components.


With more than 28 years of custom rod building experience, President and CEO Bill Falconer is a Fuji Authorized Global Rodbuilding Ambassador and the host of the Mastering Rod Building podcast. A founding member of the Custom Roadbuilders’ Guild and host of the Falconer Custom Rods YouTube Channel, Bill has been featured several times in both RodMaker Magazine articles and Mudhole Advanced Rod Building Technique classes. Bill is happy to offer rod design and guide train optimization consulting services to our North American customers. He also personally stands behind 100% of the products we sell.


With more than a decade of experience in the fishing tackle industry, our Sales Director offers reliable support and deep product line expertise to our customers - whether they are rod manufacturers or retail component resellers.


With advanced purchasing and supply chain training provided by Honda in the automotive manufacturing space, our Purchasing Director brings a wealth of experience – and a passion for surf fishing – to his role at Anglers Resource.


Jack recently received an MBA from the University of Montevallo, where he served as captain of their highly decorated bass fishing team. He combines his passion for the sport and knowledge of marketing to promote the Anglers Resource brand as Marketing Lead.

We’d love to hear from you. 
Give us a call and we will be happy to discuss our products and our favorite fishing holes.